1. Title Slide (1 slide) 2. Describe your t-shirt company

1. Title Slide (1 slide)

2. Describe your t-shirt company (1 slide)

3. Describe the t-shirt company success in the market

you chose (1 slide)

4. Describe how the market research will impact the

company’s marketing strategy for global expansion.

What are the benefits of market research when

expanding into international markets? (1 slide)

5. Choose two market research options (2 slides)

a. What are the two research options you’ve


b. What is the goal for each research option you


c. What are the benefits to using each research

method you’ve selected?

d. Briefly describe the process for each.

6. Reference Slide (1 slide)

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